PR and advertising is basically just the same isn’t it? No!
Whilst both are a form of marketing, there are fundamental differences.
When was the last time you shared an advert online or talked about a cinema ad? Chances are, you probably can’t remember because it happens so rarely.
In simple terms, advertising is how a business attracts its target audience towards a sale of a product or service, by saying how good that product or service is.
Public Relations or PR, on the other hand, is ...