Archive for July, 2014

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Lessons yet to be learned

You'd have thought that, over the years, the number of high profile businesses that have had to contend with public relations 'disasters' would send a pretty clear and unequivocal message to others - 'be prepared'. Other such pearls of wisdom include "hope for the best, plan for the worst," a line uttered by the fictional head of the CIA in the hit movie "The Bourne Ultimatum." In the infamous case of BP, the exit of its CEO, Tony Hayward, goes to prove how ... Read more