RECOGNITION. REPUTATION. RETURN.

Does your business need more visibility and market engagement?

Blackbird will add value.

As a strategic business partner, Blackbird’s team of Hertfordshire and Bedfordshire based PR and content marketing associates brings massive experience and expertise to client partnerships, which delivers tangible results.

We build awareness and respected reputations through cost-effective PR and content marketing activity, that generates commercial opportunities. Blackbird supports clients across a number of industries, including: automotive; aviation; construction; engineering; manufacturing, logistics and renewable energy.

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Defining ‘PR’

Public relations is the discipline of building and managing reputation with the objective of earning customer trust and influencing positive engagement, which creates value and goodwill for a business brand. It’s an ongoing process of focused communication activity that’s aimed at delivering a commercial return on investment.

As business-to-business communicators, Blackbird’s PR team are specialists  in creating thought leadership content that informs and engages. We have a proven track record in making a tangible difference to client reputations and brand performance.

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PR is a vital business tool

Successful businesses are built on their reputation, so PR is a vital tool that offers more ‘bang for your buck’ than other forms of marketing. That’s because strong, newsworthy content generates exposure, credibility and brand advocates on social media, which money can’t buy

PR is the process of getting someone else to say how good your business is, which creates a positive reputation, whilst advertising is primarily a sales signpost.

PR creates engaged audiences and helps to influence behaviour, which can involve turning sceptics into fans, revitalising past loyalty and even creating brand champions.

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Why Blackbird?

Blackbird is a virtual B2B focused PR and content marketing consultancy that brings more than 70 years of PR and communications experience to client partnerships. Our cost-efficient business model enables associates to work collaboratively from home-based PR offices in Hertfordshire and Bedfordshire. This means that our clients only pay for our expert service without funding the overheads of a traditional agency.

SENIOR PR PROFESSIONALS

Our team of Hertfordshire and Bedfordshire based PR agency associates has worked in senior communication and marketing roles both in-house and within agencies. As we’ve been on both sides of the fence, our team has amassed significant experience and is adept at managing commercial relationships. Our clients tap into years of insight, knowledge and expertise and the Blackbird team brings objective strategic counsel to client partnerships.

PERSONAL TOUCH AND SCALABILITY

At Blackbird, we genuinely believe that clients prefer working with freelance PR professionals, due to our dedication and responsiveness. Our virtual PR agency model means that we can spend more time getting to know your business intimately, so we become a strategic business partner, not just a service provider.

As we operate a virtual network, Blackbird can deliver any scale of project. We can bring in experienced specialists with a range of skills, from design to video to web. We manage everything, so clients have a single point of contact.

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VALUE FOR MONEY

Blackbird has built a successful client portfolio based on its primary objective of adding business value. We do not have a fancy London office. Our virtual business model is focused on delivering a return on investment for our clients. We employ digital communication platforms and media databases in our work, which we invest in ourselves. Clients pay for our expertise and delivery, not overheads, which provides a very compelling proposition to companies looking for an outsourced solution to their PR and content marketing requirements.

If you are looking for sound PR advice and recommendations for your business, then look no further than Blackbird.Stuart developed a PR strategy that enabled Stanley to reach new audiences and publications.He simply understood the brief and delivered.
Gary DoyGary Doy
12:19 16 Nov 20
Stuart and his team provided us with highly professional and responsive PR support. Blackbird have a comprehensive understanding of the Aviation Industry with excellent media connections. Their creativity and focus really shone through and I wouldn't hesitate to recommend them.
Mark CorrMark Corr
18:53 29 Oct 20
I’ve had the pleasure of working with Blackbird for almost 10 years. Stuart is the consummate PR professional and he’s developed Blackbird into a well-respected virtual agency. I’d recommend Blackbird without hesitation for their strategic and tactical support in every area of PR and content marketing. They offer excellent value for money too.
Andy WilliamsAndy Williams
10:28 26 Oct 20
Balance Creative has been working with Blackbird for a number of years. Stuart and his team are a delight to work with, extremely professional and responsive. They are experts in their field and we are very proud to work with them as their strategic design partner.
Chris CookChris Cook
16:12 26 Jan 18
I had the pleasure of working with Stuart and Blackbird on a number of projects over the past 12 months. Stuart's writing skills are second to none, he has a wealth of connections and knowledge and knows public relations inside out - which I found out first hand when he spoke about the subject at one of our events. I would recommend his services.
on board defenceon board defence
09:05 24 Jul 17
We appointed Stuart to manage the PR launch of our latest vehicle security innovation. Thanks to his efforts, in the first few months we had won the major Innovation Award at Automechanika, Europe's largest industry trade show and secured significant media coverage and reach through social media channels. His services offered excellent value and I wouldn't hesitate to recommend Blackbird.”
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Testimonials

Can't recommend Blackbird enough, after a poor experience with my previous marketing and PR company Blackbird are a breath of fresh air. Always up to speed very quickly when working with new and complex ideas and bring a wealth of experience.- Matt Harvey
Stuart and Blackbird have worked with us for over 4 years. They are always there for us when needed, and have maximised our exposure regionally and nationally on a number of occasions. They have identified key industry publications for us, which has led to further trade enquiries and exposure off the back of those. The press releases are always accurate and very professionally and concisely written. We look forward to doing more business with Blackbird and having them represent us as our PR agents in the near future as our business continues to expand. I would have no hesitation in recommending Stuart and his team to any other business, large or small as the difference they can make is significant!- Kamran Saleem
We appointed Stuart to manage the PR launch of our latest vehicle security innovation. Thanks to his efforts, in the first few months we had won the major Innovation Award at Automechanika, Europe's largest industry trade show and secured significant media coverage and reach through social media channels. His services offered excellent value and I wouldn't hesitate to recommend Blackbird.”- on board defence
I had the pleasure of working with Stuart and Blackbird on a number of projects over the past 12 months. Stuart's writing skills are second to none, he has a wealth of connections and knowledge and knows public relations inside out - which I found out first hand when he spoke about the subject at one of our events. I would recommend his services.- Chris Cook
Blackbird is a business that delivers exactly what it says and more. Stuart's attention to detail is second to none. Truly a PR professional, you should try them.- Gary Griffin
I’ve had the pleasure of working with Blackbird for almost 10 years. Stuart is the consummate PR professional and he’s developed Blackbird into a well-respected virtual agency. I’d recommend Blackbird without hesitation for their strategic and tactical support in every area of PR and content marketing. They offer excellent value for money too.- Mark Corr